By J Katherine Bahr The largest and fastest growing companies of the 21st century almost unilaterally seem to leverage an ecosystem strategy: putting themselves at the center of a platform that connects products and companies to solve an over-arching customer … Continue reading Can Established Companies Adapt From Product Strategies to Ecosystem Strategies?
Recent research published in the Global Strategy Journal, coauthored by Esther Tippmann (National University of Ireland Galway), Sinéad Monaghan (Trinity College Dublin) and Becky Reuber (University of Toronto), shows that the need for both replication and entrepreneurship loom large for … Continue reading How Do Globally Scaling Digital Firms Navigate Competing Strategic Demands?
Recent work in the Strategic Management Journal coauthored by Pankaj Kumar, Xiaojin (Jim) Liu, and Akbar (Aks) Zaheer, helps add fresh insights into the sources of variation in firm profitability. A firm’s alliances and networks offer a unique source of … Continue reading What is the Contribution of the Alliance Network to Firm Profitability?
By J Katherine BahrIn many digital markets that arose over the last 20 years, companies face a conundrum: before their products can create value, they first need to establish a large user base. These strong network effects in much of … Continue reading When are Freemium Strategies Effective?
By Sarah Steimer Open, diversified and large networks are known to spur innovation at companies, but managers may discourage their development when they implement pay-for-performance incentives. These plans — which typically rely on short-term and quantitative performance metrics — actually … Continue reading Considering Pay-for-Performance Incentives? You May Put Innovation at Risk